Legitimize Your Pink Out Game
Every October, student and professional athletes across the country wear pink to honor loved ones and raise awareness for breast cancer. But awareness alone isn’t enough. To truly make an impact, your Pink Out game needs more than ribbons and T-shirts—it needs purpose.
Why It Matters
Each year in the United States:
About 240,000 women and 2,100 men hear the words, “I’m sorry, it’s breast cancer.”
About 42,000 women and 500 men will graduate to heaven from incurable stage 4 diagnoses.
For many families, the statistics aren’t numbers: they’re names, stories, and empty seats in the stands.
Beyond Pinkwashing
Pinkwashing happens when teams, brands, or organizations use pink symbols to market breast cancer awareness without directing funds to meaningful research or patient support.
Your team can change that. Partnering with a 501(c)(3) nonprofit ensures every dollar raised goes directly to making life better for those impacted by cancer.
Why Love Bombs
The Rural Gone Urban Foundation’s Love Bombs program provides judgment-free grants to women navigating cancer. These grants help women create memories, build legacies, and find moments where cancer isn’t in control.
Love Bombs was founded by Brooke Taylor, diagnosed with breast cancer the day she welcomed her daughter into the world and later upgraded to stage 4 metastatic breast cancer. Her story built the foundation’s mission: to stand beside women, not define them by their disease.
How to Give
Direct fans, players, and supporters to donate here during your Pink Out game. Every contribution goes straight to women who need it most.
Create a Flier
Use this link to access a Canva template, which you can use to propote your event: share during your event or on social media. Be sure to tag the Rural Gone Urban Foundation so we can share!